Introduction
Bienvenido a Gallagher, una comunidad global de personas que aportan ideas audaces, una profunda experiencia y un compromiso compartido con hacer lo correcto. Ayudamos a nuestros clientes a navegar la complejidad con confianza, empoderando a empresas, comunidades e individuos para que prosperen. En Gallagher, encontrarás más que un empleo; encontrarás una cultura basada en la confianza, impulsada por la colaboración y sostenida por la creencia de que somos mejores juntos. Ya sea que te unas a nosotros en un rol de atención al cliente, en nuestra división de corretaje, en nuestra división de beneficios y consultoría de recursos humanos, o como parte de nuestro equipo corporativo, tendrás la oportunidad de desarrollar tu carrera, generar un impacto y formar parte de algo más grande. Vive una experiencia laboral donde se te anima a ser tú mismo, se te apoya para tener éxito y se te inspira a seguir aprendiendo. Eso es vivir el Gallagher Way.
Overview
As our AI-Integrated Search Specialist at Gallagher, you will play a crucial role in optimizing our digital presence for AI-driven search technologies. Working closely with product, content, and search engine teams, your primary responsibility will be to enhance content and site structure for AI Overviews and chat-based search, ensuring high-E-E-A-T signals (Experience, Expertise, Authoritativeness, Trust) are built and maintained. You will also develop content and schema strategies for AI discovery engines like ChatGPT, Perplexity, and Gemini, and track zero-click metrics and conversational query impacts. This role offers the opportunity to contribute to the continued growth of the Digital Experience team and requires expertise in AI-driven search optimization and integration.
How you'll make an impact
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Optimize content and site structure for AI Overviews and chat-based search.
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Develop content and schema strategies for AI discovery engines.
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Partner with product/content/stakeholders to build high-E-E-A-T signals.
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Track and interpret zero-click metrics and conversational query impact.
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Pilot voice search, conversational UX, or structured data experiments.
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Integrate learnings into both SEO and paid search campaigns.
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Collaborate with the Digital Experience team to enhance AI-driven search strategies.
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Conduct A/B testing to optimize content and search elements.
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Monitor and manage AI-driven search performance to ensure optimal results.
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Create comprehensive reports, including key metrics, performance analysis, and actionable insights.
About you
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3+ Years in AI-driven search optimization or related field.
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Strong project management skills and rapid response rate.
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Must have knowledge in AI discovery engines and reporting.
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Knowledge and experience in optimizing content and SEO audit.
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Knowledge in Google My Business Review, Screaming Frog, HTML, SoCi and/ or Bird Eye.
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Strong problem-solving, analytical, and project management skills.
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Excellent communication and collaboration skills.
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Able to self-manage multiple projects.
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Flexibility to meet with global stakeholders.
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Multilingual site experience is a plus.
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Agile experience a plus.
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BS/BA in Marketing, Communications, or a related field.
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Fluent in English.
